I help businesses communicate technical work

Your business needs strategy, storytelling, and someone who knows how to turn AI, data, pharma and software work into clear content and products that help business & technical audiences learn, decide, and engage.

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Hi, I’m Gigi

Marketing Lead, AI Specialist, and Founder

working at the intersection of strategy, content, and technical work.

I work at the intersection of AI, data, and communication, helping businesses explain technical work in ways that make sense to the people it is meant for.

With over five years of experience across B2B tech, AI, life sciences, and SaaS, I focus on turning technical ideas into clear content and assets that support understanding, trust, and decision-making.

My work spans technical blogs, case studies, ebooks, newsletters, and content systems designed to scale without losing credibility.

I currently lead marketing for AI, data science, and software projects, working closely with technical, delivery, and commercial teams to shape project work into useful, accurate content for technical audiences. Much of this work sits in regulated and high-trust environments, where clarity and precision matter.

Outside of client work, I am the founder of Asele, a women’s health and productivity platform focused on helping women understand their cycles, manage energy, and prioritise preventive care. I lead both the product and content strategy, working closely with users, partners, and community feedback to shape what we build and how we talk about it.

I am also the host of the Blush and Bloom Podcast, where I have conversations around women’s health, work, and lived experiences, creating space for honest discussion and shared learning.

When I am not working, I enjoy long walks around Warsaw, learning Polish, or starting another book.

Learn More About Me

What I do

I work across AI, content, and women’s health, with a background in tech and life sciences.

Content and strategy

I help founders and tech teams turn technical topics into clear, useful content and thoughtful content strategy.

I draw from my technical and life science background to explain ideas in a way that resonates with your target audience.

Let's get started

AI support

I set up AI systems for writing and research.

Expect prompt setup, improved AI output that sounds natural, and automated workflows that make content and knowledge work easier.

Ask about AI support

Speaking, podcasts, and workshops

I host Blush and Bloom, a podcast on women’s health, femtech, and work.

I also speak about AI, content for technical teams, and building within women’s health.

Check them out

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Follow my femtech journey

I am building Asele, a women’s health platform focused on cycle awareness and everyday wellbeing.

I share lessons from building in public, learning, and making things with care.

Check out Asele

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Thoughts on AI, content, projects, and whatever else I’m learning, sent occasionally, never spammy.

Read my recent posts

So you just became a content marketer. Now you have to report numbers

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Gigi Kenneth

Oct 28, 20254 min read

Marketing Automation Platforms: n8n vs Cassidy AI for Content Creation

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Gigi Kenneth

Oct 3, 20254 min read

AIO is here: how AI overviews are rewriting the rules of marketing (and what to do about it)

Content

Gigi Kenneth

Oct 3, 202511 min read

A Beginner's Guide to Writing Landing Pages, Ad Creative, and Funnels That Convert 15x Faster (2025 Guide)

Content

Gigi Kenneth

Oct 3, 20258 min read

Read My Blogs

What people say about working with me

I’ve had the pleasure of managing Gigi for the past two years in her role as Internal Journalist, and few people have elevated our content program as she has. Gigi did it all: drafting in-depth ebooks, high-traffic blogposts, data-rich case studies, engaging in communities, creating graphics and more. Ask her for her brag doc, you’ll be amazed!

Gigi combines rigorous research with an engaging narrative voice that resonates with both experts and newcomers alike. Gigi’s impact extends far beyond the writing. She hosts and moderates webinars and YouTube interviews with seemingly no effort (but I’m sure she’ll disagree :)), translating complex technical ideas into clear, compelling conversations. Her social-media presence and engagement in communities like pharmaverse has been an inspiration.

Gigi has a tireless curiosity and is an ultra-fast learner; she dives head-first into unfamiliar waters, extracts the critical technical details, and structures them into comprehensive guides that read like seasoned reference material. And becomes an expert herself very quickly.

Gigi is not only one of the hardest-working professionals I’ve met but also one of the kindest. Her enthusiasm is contagious, her wit keeps projects fun, and her proactive ownership ensures nothing slips through the cracks. And she’s super fun to be around. Any organization seeking a content leader who can combine deep technical fluency with creative storytelling - talk to Gigi. I recommend her without hesitation and look forward to seeing the remarkable impact she’ll bring to her next role.

Andrzej Białaś, Head of Marketing, Appsilon